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Reyner Banham Consulting

Your Past Empowers Your Future

Reyner Banham Consulting provides bespoke services for public and private sector clients who wish to capitalise on personal, organisational, or regional history through PR techniques and platforms. We are a boutique agency specialising in helping organisations build on their history with citizens and customers to deepen their relationships with the communities and industries they serve.

Every organisation, Public or Private, can turn intangible history and heritage into active goodwill.

No organisation lives in a vacuum, and the public perception of your brand has a huge impact on your success. While you may believe that your advertising, the wording of your press releases, and the look and feel of your websites (the fonts, the colours, the graphics…) fully define your image, the truth is far more complex. In reality your brand is not just the sum total of your market’s direct and indirect interactions with you, but also the echoes of your heritage.
Customers and citizens respond to history. Whether conscious or subconscious, their response to your image today has foundations in your past. We will make that truth work in your favour.
With us, your past empowers your future.
More about me

  • Let your history work for you


    • Every organisation, Public or Private, can turn intangible history and heritage into active goodwill.


    • Your Past Empowers Your Future.


    • Our services are designed to encourage organisations to recognise that aspects of their history are capitalisable assets. Those aspects need to firstly be identified and secondly be exploited.

  • Let your history work for you


    • Every organisation, Public or Private, can turn intangible history and heritage into active goodwill.


    • Your Past Empowers Your Future.


    • Our services are designed to encourage organisations to recognise that aspects of their history are capitalisable assets. Those aspects need to firstly be identified and secondly be exploited.

  • Let your history work for you


    • Every organisation, Public or Private, can turn intangible history and heritage into active goodwill.


    • Your Past Empowers Your Future.


    • Our services are designed to encourage organisations to recognise that aspects of their history are capitalisable assets. Those aspects need to firstly be identified and secondly be exploited.

How to Use These Services

01

Strategic
Do you know the potential value of your history? A historical survey and evaluation will enable you to unlock that value. This Discovery phase will drive your strategy with a portfolio of possibilities.

02

Tactical
Once Discovery is complete and a strategy is designed, we move to the tactical. How can you capitalise on your historical assets? What value will they drive? How will you define and measure success?

03

market Focused
We can assist with tailored assaults into target markets. If you want to expand into XYZ territory, what in your history might facilitate that? Or if you want to target a certain demographic, what in your history might generate a positive response?

04

Historical content
Your website is generally the first port of call for your customers. If they find reassuring content there, demonstrating a positive heritage, you instantly create a bond and a basis for loyalty.

05

Promotion
Once your historical intangibles have been identified, we can work together to broadcast them through videos, articles, and other means. These may include biographies, Individual and Corporate.

06

Ad Hoc
You will have other opportunities beyond these. We would be happy to surface these with you and create unique ways to exploit them to your advantage. Research and Storytelling is what we do best.

Ready To Start exploring possibilities?


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